If you’re a regular here, you will have noticed that a lot of our monthly roundups have a focus on recent news in the SEO industry, such as recent actions Google has taken. However, May was a fairly calm month in the world of SEO. So for that reason, you’ll see a lot of informational and tutorial types articles in this roundup. From performing your first SEO audit to building a social media strategy that works, these are the best articles that we found in May. If you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

How to Perform Your First SEO Audit

SEO has existed in some form or another for almost two decades, and I’ve had a front row seat to it all. You could say Google and I have had a pretty intimate relationship for the majority of my career; we’ve been through a lot together. Continue reading →

No matter what Google does, there are always good names associated. We have penguins and pandas rampaging through the web and if that wasn’t enough, now we have “mobilegeddon.” And for good reason. Have you looked around these days? Everyone is doing everything on their mobile phones. Marketing content? Expect it will be read on a smart phone. Sending tweets? Same thing. Google is just embracing the obvious. So with that being said, check out the articles we thought were the most relevant from April. And let’s be honest, it’s probably going to happen on your phone. If you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

How to Improve Your SEO With LinkedIn and SlideShare

Do you use LinkedIn or SlideShare for your business? Did you know you can improve your search engine optimization (SEO) with these channels? With a few simple techniques, you can optimize your LinkedIn and SlideShare assets to achieve higher search rankings organically. Continue reading →

In the month since our last roundup, there has been a lot of news in the SEO community. First off, Google has been indicating a major update to their mobile search algorithm, so you better make sure your site is up to speed. We’ve included a couple of articles below that should help you determine if you need to do anything before April 21st. Also, a major vulnerability in WordPress SEO by Yoast was announced, so if you haven’t updated the popular plugin recently, do so. With those big news items out of the way, we’ll get to the rest of the roundup. If you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

The Anatomy of an Optimized Web Page

How you optimize your web page – the design, copy and placement of various elements – can have a huge impact on how your site ranks in search results. Ranking higher on the pages of Google and Bing can, in turn, mean more views, social media shares and likes, and most importantly, new customers discovering your product or service. Continue reading →

Since our last roundup, Google has announced that they will begin indexing tweets, which is yet another example that social and SEO are tied together in many different ways. Additionally, the world has gotten so crazy that this month in the content marketing section, we have included lessons from both BuzzFeed and journalists. This is just another example of how important content marketing is to all publishers, from news outlets to viral sites. We’ve also rounded up what we thought were the best of the rest from the fields of SEO, content marketing, and social media. Check out these great articles, and if you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

A Content Marketer’s Guide To SEO: A Checklist

It’s 2015 and by now you’ve been told, again and again, the importance of developing valuable content to increase your visibility in search. It’s time to cut through the noise and step up with some advice you can actually use to generate results from content development. Continue reading →

We hope everyone is off to a great 2015. As SEO is a constantly evolving industry, the new year often calls for an updated game-plan and expanded strategies. In that spirit, we found a number of articles that should help you as you map out what comes next. One thing that will remain consistent is the role of social media and content marketing in SEO, as evidenced by the recent Google decision to show tweets in the search results. So, make sure to scroll your way down to those respective sections, because these elements all work best when working together. If you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+.

SEO

A 2015 Process to Removing a Google Link Penalty

If at one point you’ve bought links, hired an SEO agency, or received a sudden decrease in website traffic, then this blog post is for you. Continue reading →

The great thing about the end of any year is all the ‘End of Year’ articles. You have ‘Best of’ articles, ‘worst of’ articles, lists of what we learned last year, and how to prepare for next year. And let us tell you, we have plenty of those in our final roundup of 2014. If there’s one thing about inbound marketing, or its pillars of SEO, content marketing, and social media, it’s that this is an ever-changing industry. There are always lessons to be learned and strategies to evolve. In that spirit, we’ve rounded up the most relevant articles from the fields of SEO, content marketing, and social media to help your business develop a winning inbound marketing plan. These are the best we found in December. If you’re looking for the same great content the rest of the year, don’t forget to check in with us on Twitter, Facebook, and Google+. Also, keep your eye out for Marty McFly in 2015. Continue reading →