Category Archives: Search Engine Optimization

International SEO: does your IP address matter?

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Google says yes.  While some may question the advantage of multiple ip hosting in certain situations, in many circumstances, there is no room for questioning.  One such area is where internationalization is concerned.  

Are you surprised? Of course, many users choose multiple IP address hosting for networks of micro sites and any other number of reasons. International SEO does absolutely hinge on local IP address allocations, however. Not convinced?  Here it is directly from Matt Cutts (head of Google’s Web Spam Team).

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11 Ways to Defeat the Google Panda Update in a Blaze of Glory

Although it’s now well over six months since the infamous Google Panda Update that shook the SEO world to it’s core, many webmasters still have not regained their rankings. Now more than ever, the quality of on-page content matters. If your site(s) have lost their ranking due to the Google Panda update, there is hope.  Here are 11 things that you can start in on right now to rectify these issues.

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Google Announces their new Facebook Competitor: Google+

As Google continues to move into social media, it seems impossible for search engine optimization professionals to look the other way.  Following last month’s announcement of the Google +1 button, the company’s intents to reclaim their share of web activity from social sites like Twitter and Facebook are clearer than ever.  Behold, the coming tide of Google+.

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